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OTT Advertising Costs and Spends Over-the-top (OTT) is the latest buzzword in the video advertising world and is becoming a significant chunk of the homes watching television. The rise of OTT services and the fall of traditional

Today, a growing number of businesses have discovered benefits in utilizing Over-the-top ("OTT") television advertising. This innovative medium offers a way for advertisers to direct content to interested recipients within specific markets. A New Era of OTT