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Google Local Services Pay-Per-Lead. Not Pay-Per-Click (more…)

Facebook Advertising Updates Facebook is releasing a series of new tools for small and medium-sized businesses to do Facebook Advertising easier. An automated Ads platform, video editing, and appointment booking capabilities. “With over 90 million small businesses

YouTube Marketing and Advertising YouTube marketing has become an essential part of a solid digital marketing strategy. From creating original content to instructional videos it is important to have a constant stream of fresh relevant content about

Digital Television Advertising OTT Advertising Costs and Spends Over-the-top (OTT) is the latest buzzword in the digital video advertising world and is becoming a significant chunk of the homes watching television in Pittsburgh and the United States.

OTT Digital Television Advertising Today, a growing number of businesses have discovered benefits in utilizing Over-the-top ("OTT") television advertising. This innovative medium offers a way for advertisers to direct content to interested recipients within specific markets. A

Online Review Generation (Updated) "do nothing, say nothing and be nothing" Most businesses take a lackadaisical approach to their online reputation. Then BAM! They get hit with a bad review on Google and they go into damage control

Digital Advertising Trends 2018 The digital landscape is ever-changing, and it is showing no signs of slowing down. According to Advertising Age, digital advertising spending surpassed traditional media for the first time in 2017. While there were

Google Pittsburgh - Marketing Event What I learned at a Google Marketing Event in Pittsburgh How Google Launches On November 16, 2017, Google officially rolled out the new Google Small Business Community to Pittsburgh, PA. The event was

Establish the pillars of your online presence 1. Get found. Submit your business to online directories and search engines such as Google, Yahoo and Bing. This will help you get found and boost your online presence immediately. Accurate

During the 2016 election, I admit that I received almost every single tweet from President Trump through a notification from Twitter on my iPhone. I think we were all interested (whether for or against) in what the

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